The Accident of Friendship

I’ll tell you something….these Jacques Derrida ideas sound very hollow to me..

I’m not critiquing you, rather the general superficial environment. My mind is full of radical departures from this naive babble..in my mind we’re in a fight to finish civilizational war and these derrida memes are used to just hijack the remaining brains of a great civilization away from their traditional thought processes.
these hijacked ghazal lovers then get busy to strike the final dagger into their own people..
peacetime art has zero appeal to me in times of war
peace time artist is no more to me than street theater begger….
you & many others with potential are just becoming fluff of history by mimicking when you can be great heroes in your native thought proceses
Die Doing Something was the poetic chant of our great fathers as they set out from central asia to spread themselves and their ideas….Buddha and some of his ‘shunyawadi’ ideas just made these lion hearted heroes into sleeping cats
I’m sorry if I come across carping sometimes, but I want you to know i’ve molten fury in me and the moderate has no appeal.
I don’t associate with ‘artists’ because I find them fartists.. but you I’ve to bear by accident of friendship.

When a product is so superior – Travis Law

Many startups pay lip service, false passion, startup fashion, startup culture and a lot of other trash. They sooner or later fail. A true technology led re-imagination of a market HAS to follow The Travis Law.

OUR PRODUCT IS SO SUPERIOR TO THE STATUS QUO THAT IF WE GIVE PEOPLE THE OPPORTUNITY TO SEE IT OR TRY IT, IN ANY PLACE IN THE WORLD WHERE GOVERNMENT HAS TO BE AT LEAST SOMEWHAT RESPONSIVE TO THE PEOPLE, THEY WILL DEMAND IT AND DEFEND ITS RIGHT TO EXIST.

App of Dreams – But Why Won’t They Come?

Have you seen a salesman who has to unsell? That’s a thing I end up doing most often in my new job.

I run a product design company and work to create very few products in a year. My clients tend to have corporate backgrounds (not IIT freshers).¬†They’ve usually quit their jobs and want to build a digital lead business around a genuine insight. I’m happy to meet them till here.

It’s the elementary problem they’ve not considered. How will you drag the user on the app/website?

A lot of argument goes for them to unlearn the corporatese and realise that digitally onboarding a customer is a series of well linked hypothesis about the user and his psychology. Each hypothesis has a corresponding feature in the product and a corresponding marketing hook to get him inside the app. And all these finally hook the user to the app’s core value proposition. Each of these hypothesis further requires certain minimums in place, untill one final smallest logical unit of offering that needs to get out of the door is defined. Now the budgets are no longer ‘just for an app’. And not just budgets, the human energy, commitment and odds are now at another level. This is when the smart one’s will backoff. The ‘impossible is nothing’ crowd gambles on.

I’m happy to say in 2016, I convinced 3 people to not start a startup. That’s a lot of future unhappiness for a lot of people. Believe me, I know.